Are You Selling Solutions, or Products?
Posted by admin in internet marketing on May 1st, 2011 | 0 comments
This is a solution to your problems”, “use this to be productive…”, “make your work easier and more efficient”, “you must have this to be profitable!”, and so on. You probably heard these or similar statements before on television or radio ads. This is actually a marketing technique where you sell a solution or information related to a specific need. Instead of selling the actual products, you are presenting to possible clients or customers an answer to a common or specific problem. Incidentally that answer can be found by...
This is a solution to your problems”, “use this to be productive…”, “make your work easier and more efficient”, “you must have this to be profitable!”, and so on. You probably heard these or similar statements before on television or radio ads. This is actually a marketing technique where you sell a solution or information related to a specific need. Instead of selling the actual products, you are presenting to possible clients or customers an answer to a common or specific problem. Incidentally that answer can be found by...
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